Kamoroff details how to set up a small business. He addresses how to get permits and licenses, secure financing, find a location, create a business plan, establish a bookkeeping system, hire employees, file taxes, and do business on the Internet.
This is a manifesto about ideas. Big ideas, small ideas, and outlandish ideas. Ideas that innovate, ideas that disrupt markets, and especially ideas that irritate. More than ideas, though, Mad Genius is about how ideas are born and the role they play in entrepreneurial thinking.
This book is structured as a business plan template that can be used to write a business plan. The book also explains what should be written in each section of the business plan, and how to ultimately have a great business plan.
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